Welcome to Social Media Catchup, your monthly round up of social media news, changes and updates, geared towards what UK small businesses need to know.

The new Facebook algorithm has shaken up pages quite a bit, but the relaxation of the 20% text rule is the first piece of good news from social media this month…

We did a Live Stream about the Top Five Changes, but scroll down to see all the details of every important changes:

Preview

Facebook – 20% text rule relaxed, changes to algorithm, Messenger home-screen, Hide From Your Timeline, Notify friends, video comments, 360 Photos

Instagram – 500 million Instagrammers, in-app translation

Twitter – retweet yourself, Twitter Dashboard, 140 second videos, new Android interface, Tweet Carousel ad, Emoji targeting, Live in Twitter

LinkedIn – purchase by Microsoft

Google – live-stream in YouTube

Snapchat – Memories

Misc – Pokemon GO

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Imagine there was a way to get your prospective customers off of social media, onto your website, without feeling like you’re selling to them…

There is. You’re looking at it.

Blogging regularly will supercharge your social media presence, and if you do it right, you’ll wonder why you didn’t start sooner.

In this blog, we’re looking at some of the top questions surrounding blogging:

  • What are the benefits of blogging?
  • Where should I blog?
  • What are some tips for blogging?
  • What types of blog are there?
  • How often should I blog?
  • How long should posts be?
  • What should I blog about?
  • Can I sell in my blogs?

So read on for the megablog about blogging…

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Welcome to Social Media Catchup, your monthly round up of social media news, changes and updates, geared towards what UK small businesses need to know.

It’s been quite a quiet month for Facebook, but the big news from Instagram and Twitter have more than made up for it! Scroll down for all the details…

Preview

Facebook – News Feed only posts, Moments app, 360 Photos, 360 Film, new Emojis, Facebook Live Map, Live engagement graphs

Instagram – new logo and design, Business profiles, video Carousel Ads

Twitter – 140-character limit broken, Connect tab, Spotify cards, Periscope auto-saves, Periscope comment moderation

LinkedIn – changes to LinkedIn ads

Google – Google Spaces, Allo and Duo, YouTube Messaging

Snapchat – Discover and Stories redesign

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Some of the best quotes in history sound a little outdated these days.

1. I mean, we have liberty, mostly, so wouldn’t this be a bit more appropriate. I know I’ve felt that way once or twice #firstworldproblems

Give me WiFi or give me death

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There is one feature where, in my opinion, LinkedIn truly excels – its blogging platform, also know as the LinkedIn Publishing Platform.

linkedin publishing platform home

Put simply, it’s a well-made editor with great potential reach and promotion to you network and beyond, with built in stats to boot.

How To Get Started

If you have a LinkedIn account, you already have the capability to access the Publishing Platform. Originally it was limited to a number of “thought leaders”, and posts were propogated through “online newspaper” Pulse. But these days it’s open to anyone.

In fact it’s been right under your nose all along. Here it is:

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